Digital solutions

The right support for your website to grow.

Whether you need to uncover problems, improve a specific area or plan for long term growth, we help you make informed decisions about your website.

Digital Octopux holding 4 expertises in UX, SEO, AI and website audits
HOW WE CAN HELP

Three ways to make progress with your website

Every business starts from a different place.

Choose the support that matches your current challenges, goals and priorities.

01.  Audit your website

Know what needs fixing and where to focus first.

Our comprehensive website audit examines the issues affecting your website's usability, visibility and ability to convert.

You'll understand what's happening, why it matters and which improvements deserve attention first.

Desktop computer screen showing a website audit dashboard with site health score of 68, 42 issues found with priority levels, page speed 2.8 seconds, top issues listed with icons, and opportunities for improvement. On the desk are a keyboard, mouse, an open notebook with a website audit checklist, pen, and three colorful sticky notes labeled Identify Issues, Find Opportunities, and Optimise & Grow. Behind the desk are plants and a stack of books on UX strategy, SEO growth, digital performance, and better websites, with windows showing a cityscape in the background.

What we examine

  • User experience and navigation
  • Behavioural friction and usability
  • Conversion journeys and opportunities
  • SEO and organic search performance
  • AI Search readiness and content clarity
  • Website speed and technical performance
  • Analytics, tracking and user behaviour

What you'll receive

  • A comprehensive audit report
  • Evidence of key issues and opportunities
  • Actionable recommendations
  • A prioritised improvement roadmap
Discuss a website audit

02.  Optimise your website

Improve the areas that matter most to your business.

Have a particular challenge or goal in mind?

We help you address it through targeted changes to your website, from improving how visitors navigate to strengthening search visibility and increasing conversions.

Desktop computer screen showing website optimisation dashboard with sections for UX improvements, SEO rankings, and AI overview, highlighting increases in traffic (+68%), conversions (+42%), and user experience (+55%). On the desk are sticky notes labeled Find Opportunities, Optimise What Matters, Grow Results, a notebook with website journey sketches, a pen, a wireless keyboard and mouse, a laptop, and a stack of books on UX Strategy, SEO Growth, AI for Business, and Digital Performance, in a bright, modern office environment.

What we can improve

  • User journeys and website navigation
  • Landing pages and conversion paths
  • Forms, bookings and registrations
  • Search visibility and on page SEO
  • AI Search visibility and content structure
  • Website messaging and content clarity
  • Performance, tracking and measurement

What you can expect

  • A clearly defined scope of work
  • Recommendations tailored to your goals
  • Implementation support and coordination
  • Performance measurement and next steps
Discuss your website goals

03.  Grow your website

Keep improving as your business evolves.

Your website needs change as your business grows.

We provide ongoing expertise to monitor performance, uncover new opportunities and help you decide what to improve next, without needing to build a specialist team in house.

Computer monitor on desk displaying a website growth dashboard with metrics: total visitors up 68%, conversions up 42%, revenue up 55%, traffic growth chart, top traffic sources pie chart, SEO performance, AI visibility, and growth opportunities sections. Desk also holds an open notebook with handwritten growth goals and next steps, a keyboard, mouse, pen, and sticky notes labeled Optimize Today, Test Ideas, and Grow Tomorrow. A stack of books titled UX Strategy, SEO Growth, AI for Business, and Better Websites is beside a plant.

How we support your growth

  • Website growth planning and strategy
  • Regular performance reviews
  • Opportunity identification and prioritisation
  • UX and conversion improvements
  • SEO and AI Search development
  • Analytics and reporting
  • Collaboration with your existing teams

What you can expect

  • An ongoing website growth partner
  • Regular insights and recommendations
  • A continuously updated action plan
  • Support with delivery and measurement
Let's talk about your website
octopux holding all of his expertises
OUR EXPERTISE

Specialist knowledge, brought together around your needs

Different challenges require different skills. We draw on the expertise your website needs, with human behaviour, research and data guiding our decisions.

Who we are
Beavioural UX icon

Behavioural UX

Understand what influences visitors' attention, expectations and decisions, so your website responds better to their needs.

Blue and cyan circular emblem with a globe grid symbol and the letters SEO in the center.

SEO

Improve technical foundations, content relevance and search visibility to help your business reach people actively looking for what you offer.

Circular emblem with a half brain on the left and a gear on the right, separated by a microchip in the center containing the letters AI.

AI search

Strengthen how your website communicates its expertise, services and information to AI powered search and answer platforms.

Blue circular icon with a document symbol, magnifying glass, and bold letters 'AUD' indicating an audit or audit file.

Website audits

Examine your website from multiple perspectives to uncover issues, understand their impact and establish clear priorities.

Blue circular icon with light blue border showing a funnel graphic with two downward arrows above and two gear cogs on each side, with bold letters 'CRO' across the funnel.

Conversion optimisation

Improve the steps between interest and action, helping more visitors complete enquiries, bookings, purchases and other important goals.

Blue computer monitor icon with a line graph and the word DATA in large letters across the screen, enclosed in a bright blue circular border.

Website analytics

Measure how visitors find and use your website, evaluate performance and turn data into useful decisions.

FREQUENTLY ASKED QUESTIONS

Questions about working with us

A few useful answers to help you understand our services and what to expect.

How do I know which website optimisation service I need?

You don't need to know exactly what your website needs before getting in touch.

Tell us about your challenges and goals, and we'll help you decide whether a website audit, targeted optimisation or ongoing support is the right starting point.

What is the difference between website optimisation and website growth?

Website optimisation focuses on improving specific areas of your website, such as user experience, search visibility, content and conversions.

Website growth takes a longer term approach, combining ongoing improvements, performance monitoring and strategic planning to help your website attract more visitors, generate more enquiries and support your business as it evolves.

Can Digital Octopux help with SEO and AI Search together?

Yes. We can work across traditional search engine optimisation and AI Search Optimisation, improving how your website's content, structure and information communicate with search engines and AI powered platforms.

Can you work with our existing website or marketing team?

Absolutely. We can work independently or alongside your designers, developers, marketers and content teams.

Our role is to bring specialist insight, identify opportunities and support improvements without disrupting how your team works.

How long does a website optimisation project take?

Timelines depend on your website, the challenges involved and the scope of work.

A focused improvement project may take a few weeks, while larger or ongoing optimisation programmes require more time. We'll agree on a realistic timeline before work begins.

Do you offer ongoing website optimisation support?

Yes. Our ongoing support helps businesses monitor performance, identify new opportunities and continuously improve their websites across user experience, conversions, SEO and AI Search.

WHERE TO START

Let's find the right starting point

Not sure which type of support makes sense? Here are three common situations we help businesses with.

Glowing blue question mark at a circular center with five arrows pointing outward toward icons of a bar chart, magnifying glass, gear, and target with an arrow.
I know something isn't working.

Audit your website

Start with a website audit to understand the problems before investing in changes.

I have a specific goal to achieve.

Optimise your website

Let's focus on the pages, journeys or performance areas that need improvement.

I need someone to guide our website growth.

Grow your website

Work with us over time to plan, coordinate and evaluate ongoing improvements.

before and after image of a website optimised by behavioural UX principles
FREE WEBSITE REVIEW

Start with a fresh perspective

Get an initial review of your website highlighting a few potential issues and opportunities worth exploring. It's a simple way to get an outside perspective before deciding what to do next.

Get your free website review